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The Great Escape
An End to Advertising Captivity, A New Beginning for Creative FreedomBy Chris Gallery, Head of Strategy, Mother LondonCaptive Audience– definition “Listeners or onlookers who have no choice but to...
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Advice to Twitter at 10: Be Bold!
I didn't attend SXSW in 2007 but, boy, did I hear about it. That was the year a new messaging app called Twitter officially launched at the festival. By July, three months after SXSW, Twitter claimed...
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How 80/20 Thinking Can Change Your Life
What is the 80/20 Rule and could it actually make 80 percent of your work disappear? If you've studied business or economics, you're well familiar with the power of the Pareto Principle.The Man Behind...
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Are You Really Embracing Workplace Diversity? Four Things to Think About.
The benefits of diversity in the workplace are many. Having a diverse and inclusive work force is linked to greater innovation and creativity. Organizations with females in top management and on boards...
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Listen Up! When it Comes to Happy Working-Parent Employees, Communication...
Let's set the record straight. We often hear debate about working parents "having it all," but I don't think we can have it all, or that we necessarily want to. I think we have to determine what we...
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Putting #FamilyFirst With Employee Benefits
The recent story of Chicago White Sox slugger Adam LaRoche walking away from a $13 million season contract after being told he had to limit the time his 14-year-old son, Drake, spent with the team (his...
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Mark Cuban Finds His "Mini-Me" in a 16-Year-Old Entrepreneur
(Photo: Benjamin Stern)Mark Cuban says 16-year-old Benjamin Stern is his "Mini-Me." Stern, who hails from Melbourne, Florida, is the CEO and founder of Nohbo. On a mission to reduce plastic and waste,...
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Get Naked to Win Trust and Loyalty
Would you like a powerful and lasting way to create fierce loyalty in any group setting? Do you want a master key to the hearts and minds of your next audience? In his book, Fiercely Loyal: How High...
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Black Women Are Leaning In... And Have Been for Generations
When director Ava DuVernay started to film Martin Luther King, Jr.'s biopic Selma, she noticed something missing from the script. "When I first came on board the project, the women were not there at...
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Interactive Insight: What to Do When Behavioral Data Gets Weird
Preparing your marketing organization to power consumer experiences with data in the age of augmented realityBy Reese McGillie, Director of Insight Services, MerkleClose your eyes for a minute....
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Is the Meme Stealing Our Identity?
By Luc Benyon, Content and Creative Manager, D&ADIn February last year I took a mini break to Morocco. My girlfriend and I were in a lantern-lit souk, haggling over rugs. We whittled our choices...
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Get Ready for the Age of Image Recognition
By Ben Plomion, SVP of Marketing at GumGumAccording to a recent influential market research report, the global image recognition market is expected to double in size over the next few years to hit...
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Bringing Out Our Worst, or Our Best?
From the media and comments online, much that is written about leaders these days seems to be negative: They are incompetent, arrogant, unethical, greedy -- the list goes on and on. No doubt there is a...
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8 Ways To Get By On Less Money As You Near Retirement
You are facing retirement age and there is an important issue which you've been ignoring that can no longer remain ignored. You do not have enough money to retire. No matter how you run the numbers it...
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Robert Eccles, Professor of Management Practice at Harvard Business School,...
There are no silver bullets for achieving inclusive capitalism. However, integrated reporting can play a major role in bringing it about if it achieves large-scale adoption by companies and large-scale...
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How To Tap The Only Three Types Of Creativity
There are three and only three ways to create. They come from connective, component and blank page creativity. That's it. Those three. If you want to "make new things or think of new ideas" as Webster...
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Dear Furniture Industry, Love Coworking
The coworking craze is infiltrating American work life in a big way. According to a report from the Commercial Real Estate Development Association, reported on recently in Inc, since the first...
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How Entrepreneurs Can Manage Stress
Startups are extremely difficult, so if you venture into this world, please assume that these challenges will come, no matter what. You will feel anxious, there will be moments of fear, self-doubt,...
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6 Common Leaks Sinking Your Business Boat
I was looking over my balcony. I felt the anticipation in the air, the calm before the storm. A huge weekend was budding at Penn State. My phone rang. It was one of my best friends in South Carolina....
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With Unicorn Deflation Imminent, Is it Time for Small Businesses to Thrive?
By Manick Bhan The esteemed honor of joining the unicorn club, or having a startup valued at more than $1 billion, is suddenly not so prestigious anymore. Now, many of the club's members are learning...
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